WebAnts

(11), Service

Landing Pages.

High-converting campaign pages, designed, built, and optimised for your ad spend.

Approach

Sending paid traffic to your homepage is burning money. Landing pages exist to do one job: convert the visitor who just clicked your ad, email, or social post. We design and build landing pages that are laser-focused on a single action, booking a call, filling a form, buying a product.

Process

How it goes.

01

Brief

Traffic source, audience, offer, and success metric defined upfront.

02

Design

Single-page design in Figma. Copy written for the specific traffic source.

03

Build

Fast, clean build. Form integrations tested. Tracking verified.

04

Optimise

A/B test setup and post-launch conversion monitoring for 30 days.

Deliverables

  • 01Conversion strategy & messaging
  • 02Wireframe & visual design
  • 03Responsive build (mobile-first)
  • 04A/B test variant setup
  • 05Form integration (HubSpot, Mailchimp, etc.)
  • 06Tracking setup (GA4, GTM, pixel)
  • 07Post-launch CRO recommendations

Tools we use

FigmaWordPressUnbounceGoogle Tag ManagerHotjar

FAQ

Common questions.

  • Can you write the copy too?

    Yes. We offer conversion copywriting as part of the landing page package. We study your audience, your offer, and your ad copy, then write page content engineered to convert.

  • Do you build landing pages on WordPress?

    We build on whatever makes sense, WordPress, standalone HTML, Webflow, or Unbounce depending on your existing tech stack and testing needs.

  • What conversion rate should I expect?

    It depends on your industry, traffic source, and offer, but our average landing page converts at 4.8% across all clients, compared to a UK industry average of 2.3%.

Ready to talk about your project?

Free 30-min discovery call. Flat quote. No prepayment.

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