(Web Design · Charities & Non-Profits)
Charity websites that
turn visitors into
long-term donors.
WebAnts builds websites for charities and non-profit organisations across London and the UK. Online donation integration, Gift Aid capture, impact storytelling, and GDPR-compliant design, built to raise more and reach more people.
What your site needs to do
- →Online donation integration (JustGiving, GoFundMe, Stripe, PayPal, Charities Aid Foundation)
- →Regular giving / direct debit sign-up flow
- →Impact storytelling, stories, statistics, beneficiary profiles
- →Volunteer sign-up with role listings and DBS requirements
- →Grant and corporate partnership pages
- →GDPR-compliant data collection with charity-sector notices
- →Accessibility to WCAG 2.1 AA, charity audiences are often broader
- →Gift Aid declaration capture for eligible donations
Common problem
Donation flow loses donors halfway
Too many steps before the payment screen, every extra click after a donor decides to give reduces completion. Streamlined flows raise more.
Common problem
Impact not communicated, just statistics
Raw numbers don't move people to give. Beneficiary stories, before-and-after narratives, and evidence of change are what convert browsers into regular donors.
Common problem
Volunteer enquiries go to a general inbox
Unstructured volunteer interest forms with no role matching mean delays and drop-off. Specific role listings with automated follow-up keep motivated volunteers engaged.
Common problem
Not ranking for cause or service searches
Searches like "London homeless charity" or "donate to food bank Hackney" drive motivated visitors, most charity sites aren't structured to capture this traffic.
(What we build)
Built for charities, not
adapted from a corporate template.
01
Online Donation & Regular Giving
Integrated donation flows via Stripe, JustGiving, GoFundMe, or Charities Aid Foundation, with one-off and monthly giving options, Gift Aid declaration capture, and a post-donation thank you page that reinforces the decision to give.
02
Impact Storytelling Pages
Individual beneficiary profiles, programme impact pages, and annual impact reports, structured with compelling headlines, photography, pull-quote testimonials from those you've helped, and data visualisations that make outcomes tangible.
03
Volunteer Recruitment System
Role-specific volunteer listings with clear requirements (including DBS, skills, time commitment), an expression of interest form per role, and automated confirmation emails, so motivated volunteers don't fall through the cracks.
04
Grant & Corporate Partnership Pages
Dedicated pages for grant funders and corporate CSR programmes, outlining your impact credentials, reporting transparency, accreditations, and a structured partnership enquiry form that collects the right information upfront.
05
Gift Aid & GDPR Compliance
Gift Aid declaration integration for eligible UK donors, compliant donor consent wording, data processing notices aligned with charity sector GDPR requirements, and cookie policies, all implemented to ICO and Fundraising Regulator standards.
06
WCAG 2.1 AA Accessible Design
Charity websites serve wider and more diverse audiences than most. We build to WCAG 2.1 AA from the start, colour contrast, keyboard navigation, screen reader compatibility, and font size, so no donor or volunteer is excluded.
(How we work)
From brief to live
in 4–6 weeks.
Discovery
A free 30-min call covering your cause, target donors, current donation flow, and what the site is failing to do. We review your existing Charity Commission registration and any GDPR notices currently in place.
Design
Warm, trustworthy Figma designs that reflect your cause, not corporate templates. Every key page designed before build: homepage, donation flow, impact pages, volunteer listings.
Build
WordPress or a custom CMS your team can update without developer help. Donation integration tested end-to-end. Gift Aid, GDPR notices, and WCAG accessibility validated before launch.
Launch & Handover
Training session for your team, documentation for content updates, and Google Analytics 4 configured to track donation completions, volunteer sign-ups, and key engagement events.
(Start a project)
Free 30-min call.
Flat written quote.
No prepayment.
Tell us about your charity, your cause, and what your current site is failing to do. We’ll review your donation flow, discuss your impact storytelling goals, and send a flat quote, with charity discount applied, within 24 hours.
(FAQ)
Questions from charities
about their websites.
How much does a charity website cost?
A professional charity website, homepage, donation flow, impact pages, volunteer sign-up, and GDPR-compliant notices, typically costs £3,000–£8,000. Larger sites with multiple programme areas, grant pages, and a news/blog section typically run £8,000–£15,000. We offer charity discounts, please mention your registered charity status when you get in touch and we'll reflect this in the quote.
Should we use JustGiving or build our own donation flow?
JustGiving and similar platforms are easy to set up but take a platform fee on every donation and send donors away from your site. A native Stripe or Charities Aid Foundation integration keeps donors on your site, gives you full donor data, and eliminates platform fees. For most charities with ongoing fundraising, the native integration pays for itself quickly. We build both and advise based on your volume and technical capacity.
Can you set up Gift Aid declaration capture?
Yes. We integrate Gift Aid declaration checkboxes into the donation flow with HMRC-compliant wording, capturing the donor's name, address, and confirmation. Gift Aid data is passed to your CRM or donor management system (Salesforce NPSP, Beacon, Donorfy, or similar) so your finance team can process claims without manual re-entry.
Do charity websites need to meet WCAG accessibility standards?
Yes, and this matters more for charities than most organisations. Charity audiences frequently include older donors, people with disabilities, and individuals in crisis who may be using assistive technology. We build to WCAG 2.1 AA as standard, which also satisfies the Public Sector Bodies Accessibility Regulations if your charity receives public funding.
What GDPR requirements apply specifically to charities?
Charities must comply with UK GDPR and the Data Protection Act 2018 on the same terms as any organisation, but with additional obligations from the Fundraising Regulator's code. Key requirements include lawful basis for processing donor data (usually legitimate interest or consent), a clear opt-in for marketing communications, and a compliant privacy notice. We build these notices into every charity site and work from your Data Protection Officer's requirements.
Do you build pages for Charity Commission transparency requirements?
Yes. Charities registered with the Charity Commission are required to publish certain information including registered charity number, charitable objects, trustees, and annual report links. We build these into the site structure, typically as a dedicated "Governance" or "About Us" sub-section, and ensure they're easily findable and up to date.
More donors. More impact. →
Free discovery call. Flat quote. Charity discount available. No prepayment.
WebAnts is a London web design agency specialising in charity and non-profit websites with online donation integration, impact storytelling and GDPR compliance. 4.9★ rated on Google and Clutch.